I’m obsessive about fashion magazines. Old and new, mainstream or excruciatingly difficult to acquire. It’s always been part of my own personal culture. Just think of the pictures of a great photographer, the style of a legendary designer, the beauty, poetry and escapism. Buy it and marvel. I go for the crowd-pleaser like Vogue, Elle, Harper’s Bazaar, Rushh, Jalouse with its unashamed popularism but I also adore the more carefully curated and very different fashion publications like Self Service, Grey, The Gentlewoman, Encens, I love you, Double, Man about town, Lula, 10, Another, Muse, Pop. Then there are the rare and threatened species found on ebay or abroad. I have a huge collection of very old Interview magazines, Zoom and the occasional LUI. I know the look of horror on people’s faces when I announce that fashion is an exceptional breadth of culture but I never doubt that the knowledge is there and has great value. Shoots that are like meditations on nature, the human condition or the future, almost like a quest or inner journey. Fashion, models, makeup artists, hair stylists and photographers joining forces to create remembrances of things past and gone, images that expand into examinations of what will come tomorrow, the sacred, cultures from around the world. People forget that fashion is an unlikely but extraordinary reflection of history.
In the run-up to London fashion week I thought I would introduce you to my latest discovery: RubyPaper. A Japanese magazine which juxtaposes fashion and art in a carefully curated way. The first issue is like a wonderfully spontaneous trip into the creative and curious landscape of Japanese fashion. It is immensely refreshing and a fashion triumph. Since I have no knowledge of the Japanese language I had to rely on the imagery to seduce me. It simply fascinated me. Magical. I cannot wait for the next issue to come out. Click here for a list of stockists.
Thank you Mayu for sending me issue 1!

Last week the Fashion Telegraph published a Top 50 list of fashion insiders on Twitter and I was pleasantly surprised to find myself at No. 26! The list became the subject of a debate both in conversation and on Twitter but all I can say is thank you from the bottom of my heart to everyone who follows me. It made by day!

All images and video courtesy of RubyPaper

Ruby 2


rouli said...

amazin post here

love everythin:)

If Jane said...

i have a slight
cough cough
to all & some of the magazines
you have mentioned.
& i now have a friend who works at a magazine store. so-
thanks for sharing...shall look for this one.

E is for Eleanor said...

When I went to new york a couple of years ago, the only thing I bought was cheap make-up and a ton of magazines. I ended up paying a ridiculous amount for excess baggage, but I still have them now. I could have a whole room packed full of the things.

Anonymous said...


you and i will be in magazine heaven together. i wish we lived close to each other so we could have a magazine party and pull out our old and rare issues and talk about how amazing things were "back then" - sounds dreamy, no?


Anonymous said...

have you read WORN Fashion Journal_
check out the blog

amber fairweather said...

This is a great magazine. I've never heard of it, but I'd like a copy! It's so great that there are so many indie magazines out right now!